We’re a performance-based Meta, Google and TikTok ad agency that delivers results.

We run conversion campaigns–no website traffic, no brand awareness. Just bottom funnel results.

In just four years, Acquire has become a Premium Facebook Partner and grown to a team of 30.

We’ve done this by deploying over $100M in ad spend and made $140mm in net margin. 

Case Study: Mejuri

Acquire has partnered with Mejuri on multiple campaigns including Holiday, Black Friday and Valentine’s Day.

Acquire’s creative team worked as a resource to: 

- consult on leveraging current assets to high-converting ads 

- static, carousel, GIF and video deliverables made by creative performance marketing experts 

- ensure all copy and creative met all best practices for paid social

 

The goal for Black Friday was to develop and test more ad creative on Meta, TikTok and Google. 

We developed 500+ static, carousel, GIF and video ads catered to performance marketing and as a result, Mejuri saw a 2x increase in ROAS. 

For the Valentine’s Day campaign, we combined punchy headlines with oversized product and Valentine’s Day imagery in 3D to create scroll-stopping ads for their biggest campaign of the season.

The ad creative resulted in twice the projected CTR.

Breakdown of Services

Pre production and post production services guided by performance data.

Fully managed campaign service including audience selection, copywriting and data reporting.

Consultative approach to digital strategy, promotional offerings & funnel messaging

Budget Management and Campaign Optimization 24/7/365

Inspired by algorithmic investment trading, we have developed AI technology
to optimize budget management and improve performance.

if CPA < MAX+ gross margin, ↑ budget

if CPA > MAX+ gross margin, ↓ budget

Reduce acquisition costs

Reduce acquisition costs

Automatically scale winning ads

Automatically scale winning ads

Improve ROAS & CPA

Improve ROAS & CPA

The VIO System

A data-based & systematized approach to creative.

Variation

Variations are concepts for target audiences, interests, or use cases which footage can be leveraged for.

Iteration

Iterations are catalogued by a code system based on its message, audience, and footage type.

Optimization

Optimizations are data informed adjustments to creative components that drive ad performance.

intro_vio_graphic-web.png

Iteration: Statement Pieces
On Figure

Variation: Self Gifting

Iteration: Best Sellers
Off Figure


Optimization: Best Sellers
Off Figure

Iteration: UGC
On Figure

Audience Targeting

Every stage of the funnel offers strategic value propositions to lead customers down the consideration cycle.

Sales funnel

A curated funnel strategy starts with proper audience identification and segmentation.

70% Prospecting
Larger audience size & lower intent

30% Retargeting
Smaller audience size & higher intent

Data Analysis

Scale up your profit with algorithmic budget management to maximize every dollar in and minimize every dollar out.

Track your paid media analytics, follow market trends, and watch your brand grow with leading edge data reporting systems.

Communications Cadence

Customized To Your Needs:

  • Weekly Performance Review

  • Shared Slack Channel for Daily Communication

  • 24/7 Data Reporting

  • Quarterly Production Planning

Next steps:
Let’s get to know your creative strategy.

We’ll audit your accounts and show you how Acquire can empower your e-commerce company to scale and grow.